Свойства eventAttendanceMode
Свойство eventAttendanceMode указывает способ проведения события: онлайн, офлайн или их комбинацию.
eventAttendanceMode - Свойство Schema.org
Описание: Способ участия в событии указывает, происходит ли оно онлайн, офлайн или в смешанном формате.
Свойство eventAttendanceMode в микроразметке schema.org используется для определения способа участия в событии. Оно может принимать значения online (онлайн участие), offline (участие в живом формате) или mixed (смешанный формат).
Рекомендуется использовать это свойство для точного описания событий и улучшения их семантической понятности для поисковых систем. Также стоит учитывать особенности своей аудитории и предоставлять дополнительную информацию о формате проведения событий.
Values expected to be one of these types
Used on these types
Source
https://github.com/schemaorg/schemaorg/issues/1842
Examples
Example 1
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Example notes or example HTML without markup.
Example of an online event.
Example encoded as JSON-LD in a HTML script tag.
<script type="application/ld+json"> { "@context": "https://schema.org", "@type": "ChildrensEvent", "name": "Story Time Reading", "startDate": "2020-07-24T16:00Z", "endDate": "2020-07-24T16:30Z", "eventAttendanceMode": "https://schema.org/OnlineEventAttendanceMode", "eventStatus": "https://schema.org/EventScheduled", "location": { "@type": "VirtualLocation", "url": "https://stream.storytimereadings.com/" }, "image": "https://storytimereadings.com/photos/childrensphoto.jpg", "description": "Story Time readings for children of all ages - July 2020 edition", "offers": { "@type": "Offer", "url": "https://torytimereadings.com/event_offer/2020-07-24-free", "price": "0", "priceCurrency": "USD", "availability": "https://schema.org/InStock", "validFrom": "2020-07-01T12:00" }, "performer": { "@type": "Person", "name": "Darren R Story", "alternateName": "The Virtual Story Master" }, "organizer": { "@type": "Organization", "name": "Story Time Virtual Events", "url": "https://torytimereadings.com.com" } } </script>
Structured representation of the JSON-LD example.
Example 2
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Example notes or example HTML without markup.
Example of a mixed online and offline event.
Example encoded as JSON-LD in a HTML script tag.
<script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Event", "name": "The Adventures of Kira and Morrison", "startDate": "2025-07-21T19:00-05:00", "endDate": "2025-07-21T23:00-05:00", "eventAttendanceMode": "https://schema.org/MixedEventAttendanceMode", "eventStatus": "https://schema.org/EventScheduled", "location": [{ "@type": "VirtualLocation", "url": "https://operaonline.stream5.com/" }, { "@type": "Place", "name": "Snickerpark Stadium", "address": { "@type": "PostalAddress", "streetAddress": "100 West Snickerpark Dr", "addressLocality": "Snickertown", "postalCode": "19019", "addressRegion": "PA", "addressCountry": "US" } }], "image": [ "https://example.com/photos/1x1/photo.jpg", "https://example.com/photos/4x3/photo.jpg", "https://example.com/photos/16x9/photo.jpg" ], "description": "The Adventures of Kira and Morrison is coming to Snickertown in a canât miss performance.", "offers": { "@type": "Offer", "url": "https://www.example.com/event_offer/12345_201803180430", "price": "30", "priceCurrency": "USD", "availability": "https://schema.org/InStock", "validFrom": "2024-05-21T12:00" }, "performer": { "@type": "PerformingGroup", "name": "Kira and Morrison" }, "organizer": { "@type": "Organization", "name": "Kira and Morrison Music", "url": "https://kiraandmorrisonmusic.com" } } </script>
Structured representation of the JSON-LD example.